Blu. Cookware has chosen The Brand Project to expand their marketing and communications efforts, with a custom digital marketing e-commerce package to increase awareness, engagement and sales of their PFAS-free new cookware range.
Blu. Cookware is another successful brand under the umbrella of Bambis, a leading Australian homeware provider, who also owns Salt & Pepper, Robert Welsch, Curtis Stone brands and more.
Blu. Cookware has a unique proposition, offering conscious cookware to safeguard the planet and people.
This marks a thrilling opportunity for The Brand Project, to create a custom digital marketing e-commerce package that includes meta advertising, Google advertising, digital strategies, and more.
This package will showcase Blu. Cookware’s point of difference in the heavily competitive cookware market, increasing awareness and the ability for consumers to make a positive choice for themselves, their family and the environment.
‘We are thrilled to collaborate with Blu. Cookware. Our shared commitment to delivering market-leading products that enhances customer wellbeing makes this an exciting venture for us,’ said Beth Oleyar, The Brand Project’s Founder and Managing Director.
Fletcher Adam, Managing Director of The Brand Project, stated, ‘Blu. Cookware is on a mission to build awareness of good, clean cooking and we will be there to fully support them with their digital marketing initiatives.’
The Brand Project will surely be making a conscious effort to drive increased business opportunities for Blu. Cookware, and see them thrive in this competitive landscape. For more details or to schedule a discovery call, reach out to us at thebrandproject.com.au/book-a-discovery-call/
